The opposite
of perfect.

The world is obsessed with flawless.
We're not.

Because the things worth doing leave a mark.

The ocean leaves a mark.
The mountains leave a mark.
Time leaves a mark.
And that's okay.

Creased exists to help you protect,
recover and get back out there.

Surfer looking out over the water at sunset
Creased Salt Repair Balm, Mineral Lip Balm and Hand Repair Balm

Age well.

Not anti-ageing.
Not age-defying.
Not turning back the clock.

Just taking care of the skin, body and mind
that carry you through every adventure.

Repair. Recover. Repeat.

Protection
for people
who live.

Mineral sunscreen for long days outside.
Repair balm for skin that's been somewhere.
Recovery products for the mornings after.

Surfers
Sailors
Runners
Walkers
Travellers

Anyone who'd rather collect stories
than sit on the sidelines.

Creased Mineral Sunscreen, Salt Repair Balm and Creased cap on coastal rock
Person in a Creased hoodie beside an old Land Rover with a surfboard on the roof

Born in 2003.

Reimagined
for now.

Creased started with a simple idea:
Life is better when you're in it.

Twenty years later, that feels more relevant than ever.
The world got smoother. Filtered. Polished. Curated.
We didn't.

Our Story

Made by the elements - sun, salt, wind, rain, time

Not reckless.
Just real.

We believe in protection.
We believe in recovery.
We believe in looking after yourself.

But we also believe the best parts of life
happen outside your comfort zone.

Go get a little creased.

Surfer riding a wave, black and white

Stay in the loop

Stories, drops and 10% off your first order.